Services
Service details
Campaign
strategy for wellness
We plan influencer campaigns for regulated wellness categories: goals, creator mix, platforms, timing and the claims creators can safely make.
What this service
includes
Goal setting
We agree one main goal per campaign, such as sales, sign-ups or reviews, and the numbers we will track.
Creator mix and tiers
We plan how many micro, mid-tier and larger creators to book and how budget splits between them.
Approved claims list
We write the list of claims creators can and cannot make, based on your label and platform rules.
Platform selection
We pick TikTok, Instagram, YouTube or Facebook based on where your buyers watch and what each allows.
Content formats and angles
We set the formats creators will use: routines, product walkthroughs, comparisons and Q&A videos.
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Timeline and budget
You get a dated plan with posting windows, review rounds and a budget per creator before booking.
Why this service
matters
Built for your rules
Plans start from what your category can say.
Fewer pulled posts
Platform health rules are planned in, not fixed later.
Budget goes further
Spend sits with creators whose audiences match your buyer.
One goal per campaign
Every campaign has a single number we report against weekly.
How it works, from
brief to plan
Four steps from your goals to an approved campaign plan.
step 01
Goals and limits
Share your product, buyer, budget and goal. We review your label and any claims your legal team has already cleared.
step 02
Niche research
We study how creators in your niche talk about similar products and which formats hold attention on each platform.
step 03
Plan and claims list
We draft the campaign plan: creator mix, platforms, content angles, posting dates and the claims list every brief will use.
step 04
Your sign-off
You review the plan and request changes. Once you sign off, we book creators and move into content creation and approvals.
Three Plans
Pre-Approved Posts
Creator Pilot
For brands testing their first creator.
$199
Per Project
1 vetted micro creator in your niche
1 platform (IG, TikTok or YouTube)
Creator brief and script
End-of-campaign report (reach, clicks)
1 review round
Dedicated account manager
Launch Campaign
For brands launching a product or line.
$499
Per Project
3 to 5 wellness creators (micro and mid)
TikTok, Instagram and YouTube
2 approval rounds
Creator shortlist in 48 hours
Weekly reporting by creator
Account manager
Roster Program
For brands running creators every month.
$999
Per Project
8 to 12 creators (micro to macro)
All 4 major platforms
3 approval rounds per post
Weekly reports with sales by code
Dedicated account manager
Monthly strategy call
